MTHD creates business and product names, taglines and messaging for growing businesses, so customers understand what you do, why it matters and why to pick you.
What we do
Memorable names
Short, distinctive and easy to say.
Clear messaging
What you do and why it matters, in a line.
Consistent voice
The same personality on every channel.
Checked early
Domain and trademark checks before you commit.
How we help
01
Names for a new business, product, range or service.
02
The core lines that explain your business everywhere it appears.
03
How your business sounds, written down so anyone can follow it.
Fixed-fee naming and messaging projects, or a monthly retainer to keep your words on-brand.
Fixed-fee naming and messaging projects.
Brand naming
For new businesses, products or ranges that need a name.
Naming brief and creative directions
Shortlist presented with reasoning
Domain and trademark checks
Price from
£2,100 + VAT
$2,805
Contact MTHD →
Tagline
For businesses whose name needs a line that says what they do.
Positioning session
Tagline options
Recommended line with reasoning
Price from
£840 + VAT
$1,120
Contact MTHD →
Messaging framework
For businesses that describe themselves differently every time.
Positioning statement
Key messages for each audience
Proof points
Price from
£2,100 + VAT
$2,805
Contact MTHD →
Tone of voice guide
For businesses where every writer sounds different.
Voice principles
Before-and-after examples
Word list
Price from
£2,100 + VAT
$2,805
Contact MTHD →
Customer profiles
For businesses that aren't sure who they're talking to.
Customer research
Profiles for key customer types
Messages for each
Price from
£1,260 + VAT
$1,685
Contact MTHD →
Messaging review
For businesses whose words aren't converting.
Website, ads and sales material reviewed
Gaps and inconsistencies flagged
Priority fixes
Price from
£2,520 + VAT
$3,365
Contact MTHD →
Reserve senior design and marketing capacity every month, and point it at whatever your business needs most.
Need something different?
These packages are where most clients start, not a limit. If you need something different, we'll shape a bespoke project or retainer around it. Retainers are sized by how much we're doing for you each month, and every one includes a weekly results call.
Contact MTHD →Technology
Microsoft Clarity01
Yes, MTHD names businesses, products and ranges, starting from a naming brief and delivering a shortlist with reasoning, domain checks and an initial trademark search.
02
MTHD brand naming starts from £2,100 + VAT / $2,805 and taglines from £840 + VAT / $1,120, both as flat fees. Messaging frameworks and tone of voice guides start from £2,100 + VAT / $2,805.
03
MTHD brand naming typically takes 3–5 weeks, from the naming brief to a reasoned shortlist with domain and trademark checks. A tagline takes 1–2 weeks.
04
MTHD runs an initial trademark search and domain checks on shortlisted names, and recommends formal trademark clearance through a solicitor before you register.
05
A messaging framework is a short document MTHD writes that sets out your positioning, key messages for each customer type and the proof behind them, so your website, ads and sales team say the same thing.
06
MTHD’s Brand Naming and Messaging service decides what your business is called and what it says: the name, tagline, positioning and key messages. The Copywriting service then writes the finished ads, web pages and emails.
07
One-off projects are a fixed fee for a defined piece of work, with no notice period. Retainers reserve senior design and marketing capacity every month, from £1,500/month + VAT / $2,000/month, with a 3-month minimum and then rolling monthly with 30 days’ notice. If you’re not sure yet, start with a one-off project to see how MTHD works, then move to a retainer once we’ve proven what we can do.
Get in touch
Tell us what you need and we'll come back within one working day, or book a 20-minute call. Flat fees, no percentages, weekly results calls.
.webp)
