MTHD writes the copy for your ads, website and emails, turning what you sell into clear offers and headlines that move customers to act.

What we do
Offer first
Every piece starts with why someone should buy now.
Your voice
Copy that sounds like your business, not a template.
Built for each channel
Short for ads, clear for web, personal for email.
Tested
Headlines and hooks tested, not guessed.
How we help
01
Headlines, hooks and descriptions for Google, Meta and other paid platforms.
02
Pages that explain what you do, why it's better and what to do next.
03
Emails people open, read and act on.
Fixed-fee copy projects, or a monthly retainer for ongoing ads, pages and emails.
Fixed-fee copywriting projects.
Website copy
For businesses whose website doesn't explain why to choose them.
Copy for your key pages
Headlines and calls to action
On-page SEO written in
Price from
£3,150 + VAT
$4,210
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Ad copy & creative pack
For advertisers whose ads have stopped landing.
Headline and hook variations
Ad captions and descriptions
Matching visuals for each platform
Price from
£2,520 + VAT
$3,365
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Email flow copy
For businesses with flows that don't convert.
Welcome, cart and post-purchase emails
Subject lines and preview text
Built into your email platform
Price from
£2,940 + VAT
$3,930
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Long-form page copy
For businesses that need one in-depth page to rank and sell.
Research and outline
In-depth page written and optimised
Supporting sections and FAQs
Price from
£3,150 + VAT
$4,210
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Tone of voice guide
For businesses where everyone writes differently.
Voice principles
Before-and-after examples
Word list
Price from
£2,100 + VAT
$2,805
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Copy audit
For businesses unsure whether their words are costing them sales.
Website, ad and email copy reviewed
Weak offers and headlines flagged
Priority rewrite list
Price from
£1,785 + VAT
$2,385
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Reserve senior design and marketing capacity every month, and point it at whatever your business needs most.
Need something different?
These packages are where most clients start, not a limit. If you need something different, we'll shape a bespoke project or retainer around it. Retainers are sized by how much we're doing for you each month, and every one includes a weekly results call.
Contact MTHD →01
MTHD writes ad copy, website copy and email copy for small and growing businesses, with every piece focused on getting the reader to buy, book or enquire.
02
MTHD website copy starts from £3,150 + VAT / $4,210 and ad copy packs from £2,520 + VAT / $3,365, both as flat fees. Monthly retainers start from £1,500/month + VAT / $2,000/month.
03
MTHD writes website copy for your key pages in 3–5 weeks, including headlines, calls to action and on-page SEO. An ad copy and creative pack takes 2–3 weeks.
04
Yes, MTHD writes in your brand’s voice, working from your existing material or voice guidelines. If you don’t have guidelines, MTHD can write a tone of voice guide from £2,100 + VAT / $2,805.
05
Yes, MTHD writes website copy with search in mind, working in the keywords buyers use and adding FAQs that read well in AI answers, without making the copy sound forced.
06
MTHD’s Copywriting service writes the finished words for your ads, website and emails. Brand Naming and Messaging comes first, setting the name, tagline, positioning and key messages that the copy then follows.
07
One-off projects are a fixed fee for a defined piece of work, with no notice period. Retainers reserve senior design and marketing capacity every month, from £1,500/month + VAT / $2,000/month, with a 3-month minimum and then rolling monthly with 30 days’ notice. If you’re not sure yet, start with a one-off project to see how MTHD works, then move to a retainer once we’ve proven what we can do.
Get in touch
Tell us what you need and we'll come back within one working day, or book a 20-minute call. Flat fees, no percentages, weekly results calls.