Dealty was built by real estate veterans, who saw a better way to sell homes. With 25 years of experience behind them, they created a tech-driven platform removing the need for a traditional seller’s agent, helping homeowners save time, stress, and money. We redesigned their logo and their homepage to increase conversions.
Dealty came to us with a unique and exciting platform, badly hampered by an only recently completed website & brand design that was killing its impact.
We started with a bespoke launch plan that targeted their key growth areas, staying sympathetic to the fact that they had just paid a lot of money to a previous agency for a new brand and website. However, despite the investment, it wasn’t generating the traction they had hoped for.
We produced a full rebrand, including refining and redesigning the Dealty logo, giving it a more friendly, playful, and approachable feel while still keeping a sense of trust key to dealing in real estate. Implementing a strong colour palette and impactful, quirky fonts that helped define the character of the brand, to result in an elevated brand that amplifies their first-class service.
From there, we rolled out their improved branding across their website, ensuring the right feel and consistency across all the site. We designed a new custom homepage, creating a high converting sales funnel. A clean structure, clear messaging, and strong calls to action, all designed to guide users through the journey and turn traffic into enquiries.
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